Software isn’t just changing industries and societies, it’s (re)defining them. Organizations across industries are embedding software in their products and services—software-defined assets—and connecting those products and services to their operations and ecosystems, creating connected software-defined assets. These cyber-physical assets need continuous development, upgrading and retiring. To succeed, all organizations will need to make software engineering a central activity of their business.

Software engineering capabilities ensure that organizations can compete and respond to change, whether in market conditions or highly regulated environments. In a software-defined business, product updates and enhancements are delivered continuously to connected energy systems, healthcare technologies, civic infrastructure and more.